I’m Elizabeth Crumm, an agricultural communicator and livestock industry professional from Anadarko, Oklahoma, where my family and I own and operate Diamond E Hereford Cattle Company. I was raised in the show ring and began exhibiting cattle at the age of nine, focusing on Herefords and Maines. Since then, I’ve had the opportunity to compete at livestock shows across the state and country. My deep roots in the cattle industry have shaped my career, which is grounded in leadership, communication, and advocacy.

I’m currently pursuing a Master of Science in Agricultural Education and Communication at Kansas State University. I also hold a Bachelor of Science in Agricultural Communications and Journalism with a minor in Agricultural Sales, along with an Associate of Science from Redlands Community College, where I earned a Certification in Artificial Insemination.

My passion for the Hereford breed has driven much of my leadership journey. I served as the Oklahoma Hereford Queen from 2021 to 2022, followed by roles as Secretary in 2022 and President in 2023 of the Oklahoma Junior Hereford Association. Today, I’m honored to serve on the national level as a Director for the National Hereford Women.

Over the years, I’ve built extensive experience in livestock media, marketing, and event coverage. I currently work with Next Level Images, where I contribute to livestock photography and visual storytelling across shows and industry events. I also work with Ring Side Live, supporting livestock show coverage and live media production. I interned with the Taylor Fort livestream team in San Antonio, where I gained hands-on experience in broadcast production and digital content delivery. I have also served as Media Intern for the Tulsa State Fair, where I helped manage social media content and audience engagement during the event. I began my photography career with Legacy Livestock Imaging and later expanded my experience at Focus Marketing Group, capturing events such as the National Western Stock Show and numerous state expos. I have also worked with Katie Fields at Field Fotos and with Square One Marketing, both of which strengthened my experience in livestock photography, marketing, and visual storytelling. In addition, I have interned with the American Maine-Anjou Association and American Shorthorn Association, where I contributed to breed promotion, communications, and youth engagement initiatives.

I thrive in fast-paced environments and am known for being creative, organized, and adaptable. I’m proficient in Adobe Creative Suite, social media management, and livestock registry platforms like Digital Beef.

In addition to my professional experience, I’ve held leadership positions with Agricultural Communicators of Tomorrow, served as a Student Ambassador for the American Indian College Fund, and currently serve as an ABLE Ambassador, where I advocate for youth involvement and industry awareness.

Agricultural storytelling is at the heart of what I do. Whether it’s through a photo lens or the written word, I’m passionate about sharing the voices of rural America and contributing to the future of our industry.